Can you imagine a day when the vitamins you consume will only be available by prescription? And at drug prices? In the U.S., sales of dietary supplements totaled nearly $37 billion in 2014, while the number of supplement users in the U.S. has reached 68 percent of the population.2
In February, I exposed how the Canadian Broadcast (CBC) News, The New York Times and PBS/Frontline all appeared to be part of this coordinated campaign against supplements.3
In November 2015, CBC News published a report in which they accused a number of supplement makers of failing to live up to label claims. By the end of January, the news agency was forced to retract its report as their lab tests were proven inaccurate.
Following on the heels of this debacle, Frontline aired a program focused on concerns that consumers may endanger their health by taking vitamins and supplements.
Our initial story outing the glaring bias and the subsequent public outcry led to PBS Ombudsman Michael Getler doing a detailed review of the program.
In conclusion, Getler admitted that vitamin supplements do not pose “a public health calamity” as the show had unfairly insinuated. I published a follow-up on Frontline’s hit piece on February 22, in which I further clarified the issue of how supplements are regulated.